Wes Perry

Senior Director of Festival Development, Live Nation 

Wes Perry is the Senior Director of Festival Development for Live Nation’s Media and Sponsorship division, connecting brands to fans through memorable live music events. Live Nation, the world’s leading live entertainment company, engages 150+ million fans at 50,000+ events annually. 

In his role, Wes develops new festival properties and onsite programs that enhance the live music experience for artists, fans and brands. Over his past decade with Live Nation, he has built innovative, highly impactful brand partnerships and onsite activations with industry leaders like T-Mobile, Corona and Chase, among many others. He has also been instrumental in launching successful festivals like Watershed, Faster Horses and Tortuga, growing Live Nation’s portfolio of 200+ global festivals.

With 16 years in the live music industry, Wes is recognized for his strategic expertise in partnerships and program development. His focus on aligning brand objectives with festival culture has led to creative solutions that elevate the fan experience and create lasting connections.