Brad Sweet
Co-Founder & CEO of Same Same Presents & ShopTickets Event Ticketing
Brad Sweet is the Co-Founder and CEO of Same Same But Different Music Festival, Same Same Presents, and ShopTickets Event Ticketing. With a background as a musician and producer, Brad’s understanding of the live events industry has helped fuel the growth of Same Same But Different from a 400-person gathering into a multi-day festival welcoming up to 7,500 attendees per day. The festival has been recognized nationally, earning a nomination for Best Emerging Festival by X-Live and winning Best New Festival by USA Today.
Brad’s approach to festival organization is rooted in empowering passionate, creative individuals with the tools and freedom to build memorable experiences with as few restrictions as possible. This philosophy has helped grow a deeply invested team around the festival, creating rich and meaningful experiences for attendees. By building a team directly from the community, Brad has helped blur the line between attendee and creator, turning the festival into a shared experience shaped by everyone involved.
Through Same Same Presents, Brad continues to produce live events that bring people together through music, creativity, and community. With ShopTickets Event Ticketing, he is focused on building a simpler, lower-fee ticketing platform designed to give event organizers more control, better tools, and a more transparent way to sell tickets.
His personal commitment to creating a welcoming, inclusive environment is a hallmark of his leadership style. At the heart of Brad’s work is a commitment to building community beyond the festival grounds, fostering lasting connections and memorable experiences for artists, organizers, and attendees alike.