Jennifer Jay

Senior Director, Sponsorship and Experiential Marketing at Saatchi & Saatchi

Jennifer Jay is Senior Director, Sponsorship and Experiential Marketing at Saatchi & Saatchi.  Beyond pioneering Toyota’s Culture strategy and partnerships, she led the strategic creation, development, and execution of the Toyota Music program over the past 17 years, including the Toyota Music Den, featuring engaging activations and emerging artists at major music festivals. She also has experience managing the Action Sports, NBA, Culinary and Integrated Media Programs such as Oprah Winfrey’s Live Your Best Life Tour and Martha Stewart’s Made in America. Her career began as an A&R representative at a major record label, shifting to music media as a Marketing Director at SPIN and VIBE Magazines.  In her free time, she loves travel and anything POP culture.