Eddie Bernard
Vice President of Entertainment Marketing for The Social Architects
The Social Architects is a digital and event marketing agency that specializes in social campaigns fortune 100 companies including Google, Meta, Sony, Bloomberg, Boeing, UBS, AT&T, Spectrum, as well as Tribeca Film Festival, ESPN, A&E Networks, IKEA, and more…
Eddie currently manages the social media presence for key entertainment properties and individuals including: Francis Ford Coppola, David Aaron Cohen, Sony Pictures Classics, The Daily Mail, and previously assisted in building the social media presence for Paris Hilton, DJ Tiesto, Porter Robinson, among many others.
Eddie is currently the lead producer for The Asbury Park Music and Film Festival (in its 6th year) which has featured annual performances by Bruce Springsteen, as well as acts like David Crosby, Michael Franti, Sublime w/ Rome, Wycleff Jean, Government Mule, Jakob Dylan, Melissa Etheridge, Annual Appearances by Danny Devito, The Bob Dylan Archives, Southside Johnny, and many more. The festival premieres best in class music documentaries like “David Crosby: Remember My Name”, “Echo In The Canyon”, “It Might Get Loud” and more.
Eddie was a marketing and sponsorship coordinator for the world’s largest touring hip-hop music festival, Rock The Bells, which featured the world’s largest hip hop acts of all time along with key brands like Blackberry Monster, Budweiser, and Kingston Technology. Eddie also held these positions at Guerilla Union’s sister festival properties, “The Cypress Hill Smokeout” and the “Paid Dues”.
Eddie arranged over 100+ after parties and celebrity attended events at The Sundance Film Festival for over 11 years, and produced the Luc Robitaille Celebrity Hockey game that occurred at The Sundance Film Festival for 8 consecutive years.
On behalf of High Times magazine, Eddie produced the first ever High Times Cannabis Cup which occurred in 2011 featuring Kid Cudi, and the first of many annual Cannabis competitions which now occur annually in over 10 markets.